@font-face{font-family:Nunito;font-style:normal;font-weight:400;font-display:swap;src:url(bt-nunito-400.woff2) format("woff2")}@font-face{font-family:Nunito;font-style:normal;font-weight:700;font-display:swap;src:url(bt-nunito-700.woff2) format("woff2")}@font-face{font-family:Nunito;font-style:normal;font-weight:800;font-display:swap;src:url(bt-nunito-800.woff2) format("woff2")}@font-face{font-family:"Baloo 2";font-style:normal;font-weight:700;font-display:swap;src:url(bt-baloo2-700.woff2) format("woff2")}@font-face{font-family:"Baloo 2";font-style:normal;font-weight:800;font-display:swap;src:url(bt-baloo2-800.woff2) format("woff2")}@font-face{font-family:Caveat;font-style:normal;font-weight:700;font-display:swap;src:url(bt-caveat-700.woff2) format("woff2")}:root{--font-body-family: "Nunito", "Helvetica Neue", Arial, sans-serif;--font-heading-family: "Baloo 2", "Nunito", "Helvetica Neue", Arial, sans-serif;--font-heading-weight: 800;--font-body-weight-bold: 700;--bt-hand-family: "Caveat", "Comic Sans MS", cursive;--bt-ink: #0f2b60;--bt-ink-2: #1c3d80;--bt-muted: #55607a;--bt-soft: #c3d0ec;--bt-paper: #fffdf7;--bt-butter: #fff6db;--bt-surface: #ffffff;--bt-line: #eadfc8;--bt-accent: #ffc73a;--bt-highlight: #ffe066;--bt-red: #f25f5c;--bt-red-ink: #b8322f;--bt-red-soft: #ffe3e1;--bt-green: #4cc38a;--bt-green-soft: #dcf5e8;--bt-sky: #3fa7f5;--bt-sky-soft: #e1f0ff;--bt-grid: rgba(63, 120, 200, .07);--bt-radius: 1.2rem;--bt-shadow: 0 12px 28px rgba(15, 43, 96, .12);--bt-shadow-sm: 0 6px 16px rgba(15, 43, 96, .08);--bt-bg: var(--bt-butter)}body{font-family:var(--font-body-family)}h1,h2,h3,h4,h5,.h0,.h1,.h2,.h3,.h4,.h5{font-family:var(--font-heading-family);font-weight:var(--font-heading-weight);letter-spacing:-.01em}.bt-hand{font-family:var(--bt-hand-family);font-weight:700;line-height:1.1;color:var(--bt-red-ink)}.bt-mark{padding:0 .12em;background:linear-gradient(100deg,transparent 1%,var(--bt-highlight) 3%,#ffd23f 55%,var(--bt-highlight) 97%,transparent 99%) 0 78% / 100% 44% no-repeat;color:inherit;-webkit-box-decoration-break:clone;box-decoration-break:clone}.bt-tape{position:relative}.bt-tape:before{content:"";position:absolute;top:-1.1rem;left:50%;z-index:2;width:9.2rem;height:2.3rem;margin-left:-4.6rem;background:#ffc73ab8;transform:rotate(-3deg);pointer-events:none}.bt-tape:nth-child(3n+2):before{background:#f25f5c80;transform:rotate(2deg)}.bt-tape:nth-child(3n+3):before{background:#4cc38a8c;transform:rotate(-1.5deg)}.bt-section{color:var(--bt-ink)}.bt-section--white{background:var(--bt-paper)}.bt-section--light{background-color:var(--bt-butter);background-image:linear-gradient(var(--bt-grid) 1px,transparent 1px),linear-gradient(90deg,var(--bt-grid) 1px,transparent 1px);background-size:2.6rem 2.6rem}.bt-section--grid{background-color:var(--bt-paper);background-image:linear-gradient(var(--bt-grid) 1px,transparent 1px),linear-gradient(90deg,var(--bt-grid) 1px,transparent 1px);background-size:2.6rem 2.6rem}.bt-section--navy{background:var(--bt-ink);color:#fff}.bt-head{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:flex-end;gap:1.4rem 4rem;margin-bottom:3.6rem}.bt-head>div{max-width:66rem}.bt-eyebrow{display:block;margin:0 0 1rem;font-size:1.2rem;font-weight:800;letter-spacing:.12em;line-height:1.3;text-transform:uppercase;color:var(--bt-red-ink)}.bt-h2{margin:0;font-family:var(--font-heading-family);font-weight:800;font-size:clamp(3rem,3.6vw,4.6rem);line-height:1.04;letter-spacing:-.015em;color:inherit;text-wrap:balance}.bt-lede{margin:0;max-width:46rem;font-size:1.7rem;line-height:1.55;color:var(--bt-muted)}.bt-section--navy .bt-eyebrow{color:var(--bt-accent)}.bt-section--navy .bt-lede{color:var(--bt-soft)}.bt-btn{display:inline-flex;align-items:center;justify-content:center;gap:.6rem;min-height:4.8rem;padding:.8rem 2.4rem;border:2px solid transparent;border-radius:99rem;font:inherit;font-size:1.6rem;font-weight:800;line-height:1.2;letter-spacing:0;text-align:center;text-decoration:none;cursor:pointer;transition:background-color .2s ease,border-color .2s ease,color .2s ease,transform .2s ease}.bt-btn:hover{transform:translateY(-1px)}.bt-btn--primary{background:var(--bt-ink);color:#fff;box-shadow:0 8px 20px #0f2b6033}.bt-btn--primary:hover{background:var(--bt-ink-2);color:#fff}.bt-btn--outline{border-color:var(--bt-ink);color:var(--bt-ink);background:var(--bt-surface)}.bt-btn--outline:hover{background:var(--bt-ink);color:#fff}.bt-btn--accent{background:var(--bt-accent);color:var(--bt-ink)}.bt-btn--accent:hover{background:#ffd666;color:var(--bt-ink)}.bt-btn[disabled]{opacity:.5;cursor:not-allowed;transform:none}.bt-btn:focus-visible,.bt-card-link:focus-visible,.bt-header-cta:focus-visible,.bt-faq__item summary:focus-visible{outline:3px solid var(--bt-accent);outline-offset:2px;box-shadow:0 0 0 5px var(--bt-ink)}.bt-steps{position:relative;display:grid;gap:2.8rem 2rem;margin:0;padding:0;list-style:none}.bt-step{position:relative;display:flex;flex-direction:column;gap:1rem;padding:2.8rem 2.6rem;border-radius:var(--bt-radius);background:var(--bt-surface);box-shadow:var(--bt-shadow)}.bt-step:before{content:"";position:absolute;top:-1.1rem;left:50%;width:9.2rem;height:2.3rem;margin-left:-4.6rem;background:#ffc73ab8;transform:rotate(-3deg)}.bt-step:nth-child(2):before{background:#4cc38a8c;transform:rotate(2deg)}.bt-step:nth-child(3):before{background:#3fa7f580;transform:rotate(-1.5deg)}.bt-step__num{display:flex;align-items:center;justify-content:center;width:5rem;height:5rem;border:3px solid var(--bt-red);border-radius:50% 46% 52% 48%;color:var(--bt-red-ink);font-family:var(--bt-hand-family);font-size:3.2rem;font-weight:700;line-height:1;transform:rotate(-6deg)}.bt-step:nth-child(2) .bt-step__num{border-color:var(--bt-green);color:#1d7a4d;transform:rotate(4deg)}.bt-step:nth-child(3) .bt-step__num{border-color:var(--bt-sky);color:#17629e}.bt-step__title{margin:.4rem 0 0;font-family:var(--font-heading-family);font-size:2.2rem;line-height:1.15;color:var(--bt-ink)}.bt-step__text{margin:0;font-size:1.6rem;line-height:1.5;color:var(--bt-muted)}.bt-steps-cta{margin-top:3rem}.bt-ways{display:grid;gap:2.4rem}.bt-ways__joint{position:relative;z-index:3;justify-self:center;align-self:center;display:flex;align-items:center;justify-content:center;width:5rem;height:5rem;margin:-3.6rem 0;border:3px solid var(--bt-red);border-radius:50%;background:var(--bt-surface);color:var(--bt-red-ink);font-family:var(--bt-hand-family);font-size:4rem;font-weight:700;line-height:1}.bt-way{position:relative;display:flex;flex-direction:column;gap:1.2rem;padding:3.4rem 2.4rem 3rem;border-radius:var(--bt-radius);background:var(--bt-surface);color:var(--bt-ink);box-shadow:var(--bt-shadow)}.bt-way:before{content:"";position:absolute;top:-1.1rem;left:50%;width:9.2rem;height:2.3rem;margin-left:-4.6rem;background:#f25f5c80;transform:rotate(2deg)}.bt-way--navy{background:var(--bt-ink);color:#fff}.bt-way--navy:before{background:#ffc73ac7;transform:rotate(-3deg)}.bt-way__top{display:flex;align-items:center;justify-content:space-between;gap:1rem;margin-bottom:.4rem}.bt-way__icon{display:flex;align-items:center;justify-content:center;flex:none;width:5.2rem;height:5.2rem;border-radius:1.4rem;background:var(--bt-red-soft);color:var(--bt-ink)}.bt-way--navy .bt-way__icon{background:var(--bt-accent);color:var(--bt-ink)}.bt-way__icon svg{width:2.6rem;height:2.6rem}.bt-way__tag{padding:.5rem 1.2rem;border-radius:99rem;background:var(--bt-red-soft);color:var(--bt-red-ink);font-size:1.2rem;font-weight:800;letter-spacing:.06em;text-transform:uppercase;white-space:nowrap}.bt-way--navy .bt-way__tag{background:var(--bt-accent);color:var(--bt-ink)}.bt-way__title{margin:0;font-family:var(--font-heading-family);font-size:clamp(2.8rem,2.7vw,3.6rem);line-height:1.05;color:inherit}.bt-way__text{margin:0;font-size:1.6rem;line-height:1.5;color:var(--bt-muted)}.bt-way--navy .bt-way__text{color:var(--bt-soft)}.bt-way__list{display:grid;gap:.9rem;margin:.4rem 0 0;padding:0;list-style:none}.bt-way__list li{position:relative;padding-left:2.9rem;font-size:1.55rem;font-weight:700;line-height:1.45}.bt-way__list li:before{content:"";position:absolute;left:0;top:.1em;width:1.9rem;height:1.9rem;border-radius:50%;background:var(--bt-green) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23ffffff' stroke-width='3.6' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 12.5l4 4 8-9'/%3E%3C/svg%3E") center / 1.2rem no-repeat}.bt-way--navy .bt-way__list li:before{background:var(--bt-accent) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%230f2b60' stroke-width='3.6' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 12.5l4 4 8-9'/%3E%3C/svg%3E") center / 1.2rem no-repeat}.bt-way__foot{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:1.2rem 2rem;margin-top:auto;padding-top:2rem;border-top:2px dashed var(--bt-line)}.bt-way--navy .bt-way__foot{border-top-color:#fff3}.bt-way__price{margin:0;line-height:1.1}.bt-way__price strong{font-family:var(--font-heading-family);font-size:3.2rem;font-weight:800}.bt-way__price small{font-size:1.4rem;font-weight:700;color:var(--bt-muted)}.bt-way--navy .bt-way__price small{color:var(--bt-soft)}.bt-way__note{margin:0;font-size:1.3rem;line-height:1.4;color:var(--bt-muted)}.bt-way--navy .bt-way__note{color:var(--bt-soft)}.bt-ways__connector{display:flex;align-items:center;justify-content:center;gap:1.2rem;max-width:80rem;margin:3rem auto 0;padding:0 1rem;color:var(--bt-ink);font-family:var(--bt-hand-family);font-size:2.5rem;font-weight:700;line-height:1.2;text-align:center}.bt-ways__connector svg{flex:none;width:2.6rem;height:2.6rem;color:var(--bt-red)}.bt-drawer-cta{width:100%;margin:0 0 1.6rem;box-sizing:border-box}.bt-cards{display:grid;gap:2.8rem 2rem}.bt-audience{display:flex;flex-direction:column;justify-content:space-between;gap:2.4rem;padding:3.4rem 3.2rem 3.2rem;border-radius:var(--bt-radius);background:var(--bt-surface);box-shadow:var(--bt-shadow)}.bt-audience__body{display:flex;flex-direction:column;gap:1rem}.bt-audience__icon{display:flex;align-items:center;justify-content:center;width:5.2rem;height:5.2rem;margin-bottom:.6rem;border-radius:1.4rem;background:var(--bt-butter);color:var(--bt-ink)}.bt-audience:nth-child(3n+2) .bt-audience__icon{background:var(--bt-red-soft)}.bt-audience:nth-child(3n+3) .bt-audience__icon{background:var(--bt-green-soft)}.bt-audience__icon svg{width:2.6rem;height:2.6rem}.bt-audience__title{margin:0;font-family:var(--font-heading-family);font-size:clamp(2.5rem,2.4vw,3.1rem);line-height:1.08;color:var(--bt-ink)}.bt-audience__text{margin:0;font-size:1.6rem;line-height:1.5;color:var(--bt-muted)}.bt-audience .bt-btn{align-self:flex-start}.bt-regions{display:grid;gap:1.2rem;margin:0;padding:0;list-style:none}.bt-card-link{display:flex;flex-direction:column;gap:.4rem;height:100%;box-sizing:border-box;padding:2rem;border:2px dashed #d9caa9;border-radius:var(--bt-radius);background:var(--bt-surface);color:var(--bt-ink);text-decoration:none;transition:border-color .2s ease,box-shadow .2s ease,transform .2s ease}.bt-card-link:hover{border-style:solid;border-color:var(--bt-ink);box-shadow:var(--bt-shadow-sm);transform:rotate(-.6deg) translateY(-2px)}.bt-region__name{font-family:var(--font-heading-family);font-size:1.9rem;font-weight:800;line-height:1.2}.bt-region__meta{font-size:1.4rem;font-weight:700;color:var(--bt-muted)}.bt-region__foot{display:flex;justify-content:space-between;align-items:baseline;gap:1rem;margin-top:auto;padding-top:1.2rem}.bt-region__price{font-family:var(--font-heading-family);font-size:2rem;font-weight:800}.bt-region__cta{font-size:1.4rem;font-weight:800;color:var(--bt-red-ink);text-decoration:underline;text-decoration-thickness:2px;text-underline-offset:.3rem}.bt-national{display:grid;gap:1.6rem;align-items:center;margin:1.6rem 0 2.4rem;padding:3rem 2.8rem 2.8rem;border-radius:var(--bt-radius);background:var(--bt-ink);color:#fff;box-shadow:var(--bt-shadow)}.bt-national__tag{justify-self:start;padding:.5rem 1.2rem;border-radius:99rem;background:var(--bt-accent);color:var(--bt-ink);font-size:1.2rem;font-weight:800;letter-spacing:.06em;text-transform:uppercase}.bt-national__title{margin:.6rem 0 0;font-family:var(--font-heading-family);font-size:clamp(2.6rem,2.8vw,3.4rem);line-height:1.05;color:#fff}.bt-national__text{margin:.6rem 0 0;font-size:1.6rem;line-height:1.5;color:var(--bt-soft)}.bt-national__buy{display:flex;flex-wrap:wrap;align-items:center;gap:1.2rem 2rem}.bt-national__price{font-family:var(--font-heading-family);font-size:3.2rem;font-weight:800}.bt-national__price s{margin-left:.6rem;font-family:var(--font-body-family);font-size:1.6rem;font-weight:400;color:var(--bt-soft)}.bt-news{display:grid;gap:2.4rem;align-items:center}.bt-news__form{display:flex;flex-wrap:wrap;gap:1rem}.bt-news__input{flex:1 1 24rem;min-height:4.8rem;box-sizing:border-box;padding:0 2rem;border:2px solid rgba(255,255,255,.35);border-radius:99rem;background:#ffffff14;color:#fff;font:inherit;font-size:1.6rem}.bt-news__input::placeholder{color:var(--bt-soft);opacity:1}.bt-news__input:focus-visible{outline:3px solid var(--bt-accent);outline-offset:2px;border-color:var(--bt-accent)}.bt-news__msg{flex-basis:100%;margin:0;font-size:1.5rem;font-weight:700;color:var(--bt-accent)}.bt-news__msg--error{color:#ffb4b4}.bt-news__small{margin:.8rem 0 0;font-size:1.3rem;color:var(--bt-soft)}.bt-appband .shopify-app-block+.shopify-app-block{margin-top:3.2rem}.bt-appband--hide-app-titles .reelUp_slider_heading,.bt-appband--hide-app-titles .jdgm-carousel-title{display:none!important}.bt-faq{display:grid;gap:3rem}.bt-faq__head{position:relative}.bt-faq__head .bt-lede{margin-top:1.4rem}.bt-faq__hand{margin:1.4rem 0 0;font-size:2.6rem;transform:rotate(-3deg);transform-origin:left}.bt-faq__list{display:grid;gap:1.2rem}.bt-faq__item{border-radius:var(--bt-radius);background:var(--bt-surface);box-shadow:var(--bt-shadow-sm)}.bt-faq__item summary{display:flex;justify-content:space-between;align-items:center;gap:1.6rem;padding:2rem 2.2rem;font-family:var(--font-heading-family);font-size:1.9rem;font-weight:700;line-height:1.25;color:var(--bt-ink);list-style:none;cursor:pointer}.bt-faq__item summary::-webkit-details-marker{display:none}.bt-faq__item summary svg{flex:none;width:2.2rem;height:2.2rem;color:var(--bt-red);transition:transform .2s ease}.bt-faq__item[open] summary svg{transform:rotate(45deg)}.bt-faq__answer{padding:0 2.2rem 2.2rem;font-size:1.6rem;line-height:1.6;color:var(--bt-muted)}.bt-faq__answer p{margin:0 0 .8rem}.bt-faq__answer p:last-child{margin-bottom:0}.bt-faq__answer a{color:var(--bt-ink);font-weight:700}.bt-phero{display:grid;gap:4rem;align-items:center}.bt-phero__copy{display:flex;flex-direction:column;gap:1.8rem}.bt-phero__copy .bt-eyebrow{margin:0}.bt-phero__title{margin:0;font-family:var(--font-heading-family);font-size:clamp(3.6rem,4.8vw,6.2rem);line-height:1;letter-spacing:-.015em;color:var(--bt-ink);text-wrap:balance}.bt-phero__lede{margin:0;max-width:56rem;font-size:1.8rem;line-height:1.55;color:var(--bt-muted)}.bt-phero__actions{display:flex;flex-wrap:wrap;gap:1.2rem}.bt-phero__note{margin:0;font-size:1.4rem;font-weight:700;color:var(--bt-muted)}.bt-phero__card{padding:3.4rem 3rem 3rem;border-radius:var(--bt-radius);background:var(--bt-surface);box-shadow:var(--bt-shadow);transform:rotate(1deg)}.bt-phero__card-title{margin:0 0 1.8rem;font-size:1.2rem;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--bt-muted)}.bt-phero__stats{display:grid;gap:1.8rem;margin:0;padding:0;list-style:none}.bt-phero__stats li{display:grid;grid-template-columns:minmax(11.5rem,auto) 1fr;align-items:baseline;gap:1.2rem;padding-bottom:1.6rem;border-bottom:2px dashed var(--bt-line)}.bt-phero__stats li:last-child{padding-bottom:0;border-bottom:0}.bt-phero__stats strong{font-family:var(--font-heading-family);font-size:3.6rem;font-weight:800;line-height:1;color:var(--bt-ink)}.bt-phero__stats li:nth-child(2) strong{color:var(--bt-red-ink)}.bt-phero__stats li:nth-child(3) strong{color:#1d7a4d}.bt-phero__stats span{font-size:1.6rem;font-weight:700;color:var(--bt-muted)}.bt-phero__hand{margin:1.8rem 0 0;font-size:2.6rem;transform:rotate(-3deg)}.btp__crumbs{display:flex;flex-wrap:wrap;gap:.6rem;margin-bottom:2.4rem;font-size:1.4rem;font-weight:700;color:var(--bt-muted)}.btp__crumbs a{color:var(--bt-muted);text-decoration:underline;text-underline-offset:.3rem}.btp__crumbs a:hover,.btp__crumbs [aria-current]{color:var(--bt-ink)}.btp__grid{display:grid;gap:3.6rem;align-items:start}.btp__visual{display:grid;gap:3rem}.btp__mapcard{padding:2.8rem 2.4rem 2.4rem;border-radius:var(--bt-radius);background-color:var(--bt-surface);background-image:linear-gradient(var(--bt-grid) 1px,transparent 1px),linear-gradient(90deg,var(--bt-grid) 1px,transparent 1px);background-size:2.6rem 2.6rem;box-shadow:var(--bt-shadow)}.btp__map{position:relative;aspect-ratio:4 / 3}.btp__map svg{position:absolute;top:0;right:0;bottom:0;left:0;width:100%;height:100%;overflow:visible}.btp__map .btm-region{stroke:var(--bt-ink);stroke-opacity:.55;stroke-width:1px;stroke-dasharray:4 3;vector-effect:non-scaling-stroke;pointer-events:none}.btp__map .btm-region:nth-of-type(4n+1){fill:#ffe38a}.btp__map .btm-region:nth-of-type(4n+2){fill:#ffc2be}.btp__map .btm-region:nth-of-type(4n+3){fill:#b6ebcf}.btp__map .btm-region:nth-of-type(4n){fill:#bfe0ff}.btp__map .btm-inset{stroke:#c9b98f;stroke-dasharray:4 5;vector-effect:non-scaling-stroke}.btp__reach{display:flex;flex-wrap:wrap;align-items:baseline;gap:.4rem 1.2rem;margin:1.6rem 0 0}.btp__reach-num{font-family:var(--font-heading-family);font-size:clamp(4rem,5vw,5.6rem);font-weight:800;line-height:1;color:var(--bt-ink)}.btp__reach-unit{font-size:1.7rem;font-weight:700;color:var(--bt-muted)}.btp__hand{margin:.8rem 0 0;font-size:2.6rem;transform:rotate(-2deg);transform-origin:left}.btp__h2{margin:0 0 1.4rem;font-family:var(--font-heading-family);font-size:2.6rem;line-height:1.1;color:var(--bt-ink)}.btp__list{display:grid;gap:1rem;margin:0;padding:0;list-style:none}.btp__list li{position:relative;padding-left:3rem;font-size:1.6rem;font-weight:700;line-height:1.45}.btp__list li:before{content:"";position:absolute;left:0;top:.1em;width:2rem;height:2rem;border-radius:50%;background:var(--bt-green) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23ffffff' stroke-width='3.6' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 12.5l4 4 8-9'/%3E%3C/svg%3E") center / 1.2rem no-repeat}.btp__media{overflow:hidden;border-radius:var(--bt-radius);background:var(--bt-surface);box-shadow:var(--bt-shadow)}.btp__media img{display:block;width:100%;height:auto}.btp__desc{font-size:1.6rem;line-height:1.6;color:var(--bt-muted)}.btp__buybox{display:flex;flex-direction:column;gap:1.6rem;padding:3.2rem 2.4rem 2.6rem;border-radius:var(--bt-radius);background:var(--bt-surface);box-shadow:var(--bt-shadow)}.btp__buybox .bt-eyebrow{margin:0}.btp__title{margin:0;font-family:var(--font-heading-family);font-size:clamp(3.2rem,3.6vw,4.6rem);line-height:1.02;color:var(--bt-ink);text-wrap:balance}.btp__app:empty{display:none}.btp__lede{margin:0;font-size:1.7rem;line-height:1.5;color:var(--bt-muted)}.btp__price{display:flex;flex-wrap:wrap;align-items:baseline;gap:.4rem 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